British Motor Heritage
The British Motor Heritage Brand encompasses a collection of classic car marques representing the golden era of British car manufacturing. The British Motor Heritage collection of licensed products utilising the approved marques is targeted at men over 21 who may have fond sentimental memories of owning their own MGs, Morris Minors or Austin-Healeys in their youth. We believe that collectors of fine wine, memorabilia and classic cars would be a key target for this Brand. The BMH Brand offers a prime opportunity for gift giving.
Over the years, the Heritage trademarks have become the sign for quality of service and manufacture. The use of the logos has been identified with Specialist Approval which is the Quality Benchmark for the Classic Car Industry and with Quality Original Equipment product.
◊ Elegant
◊ Refined
◊ Sophisticated
◊ Masculine
◊ A rich British legacy and roots
◊ Traditional
◊ Adventurous
◊ Classic
◊ Nostalgic/Vintage
◊ Attention to detail
◊ Style